The Landing Pilates: a studio built to be found
A brand new Pilates studio opening in Cranleigh, Surrey, needing a website that could win local search and bring members through the door from day one.
The Challenge
A new studio opening in Cranleigh with no trading history, no audience and no search presence. Megan needed the website to do real work from the start: get the business off the ground, grow memberships and bookings, and put the studio in front of people searching for Pilates in Cranleigh and the surrounding Surrey villages. A brochure site would not have done any of that.
What we did
Designed around her brand, built around being found.
- Designed from the brand Megan already had
- SEO built in from the start, not bolted on
- Structured to win local Pilates searches in Cranleigh
- Made booking and joining as simple as possible
- Removed every step between interest and action
- Built on Squarespace so Megan runs it herself
- Left room to grow as the studio does
The Results
The studio launched with a website built for long-term local visibility rather than one that would need replacing once the business grew. Megan can run and extend it herself, with help when she wants it, and the feedback from her partners and first members has been strong. Search and booking numbers will be worth reporting once the studio has been trading long enough to judge.
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Opening a studio?
No long contracts. No fluff. A clear plan and the team to deliver it.
